https://www.theverge.com/2021/7/12/22574752/niftys-nft-space-jam-lebron-james-warner-looney-tunes
Launching July 16th on HBO Max , Space Jam: A New Legacy follows Michael Jordan’s 1996 movie by transporting LeBron James into a digital world full of cartoons and other Warner Bros. properties, so the marketing fit makes more sense than it might appear.The difference here is that instead of merely slipping toys into fast food kids’ meals or tossing out limited edition physical cards, there’s a hope that interest in the family-friendly flick will spur the collection of non-fungible tokens.
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