Engaging and retaining: The eBay buyer experience

Engaging and retaining: The eBay buyer experience

eBay strives to cultivate lifelong trusted buyer relationships, and with 187 million active eBay buyers globally, we are continuously modernizing our platform to meet the shopping demands of every demographic. In this joint session led by Andrea Stairs, Chief Marketing Officer & VP of Seller Community, and Bradford Shellhammer, VP of Buyer Experience, learn how eBay is investing to attract and retain buyers by simplifying, personalizing, verticalizing, and modernizing. Andrea will highlight eBay’s latest marketing efforts to bring new buyers to the platform, while Bradford will provide insights into the latest platform innovations that will keep buyers coming back for more.

Featuring:
Andrea Stairs - VP, CMO & Seller Community, North America, eBay
Bradford Shellhammer - VP, Buyer Experience & GM, eBay New York, eBay

Engagingretaining:buyer

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